PROFESSIONAL LOGO DESIGN

Stand Out in the Crowd!

In the virtual world, your image is everything and you are taken at your face value. It takes only a few seconds for people that visit your website to like or dislike what they see and experience on your website. No matter what business you are doing, you must have a beautiful logo designed for your company. We understand the importance of a logo for any business. It is easy to find a logo designer these days with hundreds of designers ready to make a logo for you for a pittance. But this is where you can go wrong and get a logo that doesn’t suit the style and nature of your business. If you are planning to launch a new business or thinking to modernize your business identity/image, our expert logo design team will support you depict the accurate uniqueness of your organization through custom-designed logos.

  • ­Modern and evergreen logo for your business.
  • ­Branding that stands out in the crowd.
  • ­Strategic approach towards redesigning brand.

Every business has its exclusive distinctiveness; hence the Logo must also be matchless. We offer professional logo design services to make sure that every customer obtains an eye-catching & professional logo design that is 100% unique and pertinent to their business needs.

It is guaranteed that our designed logos will differentiate your brand from the rest of the mass.

Our highly skilled and creative-minded designer works hard with the latest tools and technologies to present you with a custom logo like nobody besides can do so. Our whole logo design procedure is operated by very competent professionals to make sure the creation of a superb quality logo. Logo design is a pivotal stage in the growth of any goods or services.

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Our Logo Design Process

Our comprehensive logo design strategy ensures a perfectly crafted logo for your business.

Exploration

After speaking with the client to understand preferences and general thoughts, the design team moves to a phase we call the “logo exploratory” phase. Here, we compile a document containing 21 different logos that our team has created in the past for other businesses.

We carefully select ones that are tailored to a specific client’s taste and what they are looking for in a logo. We avoiding using any well-known logos (especially ones in the same field as the company we are working with) to ensure that our clients have a completely fresh mindset with no preconceived notions about the brand, or more importantly the logo. The document will typically feature a variety of logos using different fonts, symbols, and more. Clients are asked to take their time, thoroughly examining this document at their leisure, and, when they’re ready, to come back to us with their 3 favorite designs, 3 least-favorite designs, and the reasoning for each design they chose. We want to see reactions, even if the reaction is that they hate some of the logos, as seeing this will help us better understand the style that they do like. The more complex the feedback we get, the closer we are to understanding the mindset of clients and what they want. Once we have the selected designs, we can move forward in our research.

Sketches

If you already have some logo ideas, you might be tempted to jump ahead into logo design software. But before you start zeroing in on your final design, take some time to sketch plenty of ideas. Sketching is cheap, easy and fast, but most importantly, it’s an effective brainstorming tool.
Sketch out a bunch of different logo ideas to see how they look outside your head. For one thing, the act of sketching alone can get the creative juices flowing. But more to the point, sketching a wide variety of concepts lets you see what works and what doesn’t. You’ll start to notice certain threads or themes you like, and you can mix and match different elements until you settle on the perfect one.
Even if you’re almost certain you have an idea you like, sketch other ideas. You might surprise yourself with something you like better, and if nothing else, this will give you some backups in case the client ends up not liking the direction of your initial concept.

Once you’ve settled on your preferred concept, try sketching some variations on it, adding or removing elements, changing minor details, and beginning typography explorations.

Digitization

By now, you should have a messy smorgasbord of logo sketches as well as a better sense of what you want the final logo to look like. Of those sketches, take around 3 of your best ones and recreate them in your design software. This is where your final logo really starts taking shape.

A logo design going from sketch to vector to business card mockup
Some elements you can only see after you digitize your logo designs, like color, type treatments and even mockups on various branding assets. Logo by cindric.
Now you can make all those crucial design decisions you couldn’t in the sketch phase. In your digital draft, you can experiment with logo colors as well as typography.

In case you’re a business owner trying to make your own logo, this step of the logo design process does require technical knowledge of design software. But you can always use a user-friendly DIY editor. Although these don’t have the features or complexity to create a substantial logo, they do have the bare minimum of what you need.

You can also hire a freelancer or commission a design contest if you prefer to outsource this to step to someone with more expertise. Working with a professional will pretty much guarantee a great result. If you want to learn more about the pros and cons, check out this comparison of the best ways to get a logo.

Once you have a solid draft, go the extra mile to create a presentation to showcase your logo. This involves presenting the flat logo along with any variations, an overlay with brand imagery, and mockups of the logo out in the real world. The goal is to communicate your vision of the brand with a persuasive, knockout logo presentation.

Color

Here’s something you don’t need to be a designer to appreciate: everyone’s a critic! No matter how perfect you think your logo design is, chances are someone, somewhere, is going to request changes.

That’s not always a bad thing. When you work on the same image for hours or days (or weeks, or months), you tend to mistake the forest for the trees. A fresh set of eyes on the final product can reveal some room for improvement you hadn’t noticed before.

Final Logo

With your logo finalized, it’s time to deliver your final files! You should determine what design files your client needs at the start of the process (in case they have any special requirements). But in general, it is best to include:

    • Layered source vector files, such as AI
    • Layered EPS/PDF files (for clients using different vector programs)
    • High-resolution raster files for web, including PNGs with transparent backgrounds

Featured Designs